Recently, HubSpot and TikTok confirmed an innovative collaboration that could transform the way B2B leads are generated. This synergy facilitates and helps companies capture potential TikTok customers on the HubSpot CRM platform. This collaboration is especially relevant given the current context, where numerous small and medium-sized companies face increasing costs in customer acquisition. Such is […]
Thanks to Salesforce Marketing Cloud we segment, customize and are able to feed additional data to clients. This is because the basic and essential foundation of this tool is to create a data ecosystem that has the best possible quality with a clear goal: getting the most out of the platform and the data itself.
The effectiveness of an action (or a sequence of messages) consists in addressing the appropriate message to the appropriate person and at the appropriate time through the channel in which the user is most likely to receive that message. All this has a lot to do with segmentation, that is, looking for that right person […]
Knowing how to create and manage campaigns using both Account Engagement and Salesforce is a fundamental task that every marketing professional who uses these tools should know and put into practice. However, sometimes, some doubts may arise. For example, do we know how to correctly create Salesforce and Account Engagement campaign hierarchies? Or do we […]
Growing and improving are main objectives for us, in MarketiNet, and for this reason, we have managed to get a new partner. We are now an Official Partner of Salesforce Marketing Cloud and we have the Marketing Cloud Email Specialist and Marketing Cloud Consultant certifications. Therefore, if you are looking for a Salesforce Agency, you […]
Vía Célere is a real estate company specialised in the development, investment and management of residential assets.