{"id":25494,"date":"2025-03-05T12:03:25","date_gmt":"2025-03-05T11:03:25","guid":{"rendered":"https:\/\/www.marketinet.com\/?post_type=project&#038;p=25494"},"modified":"2025-03-13T15:54:54","modified_gmt":"2025-03-13T14:54:54","slug":"linkbuilding-strategy-escuela-de-negocios-camara-de-comercio-de-sevilla","status":"publish","type":"project","link":"https:\/\/www.marketinet.com\/en\/projects\/linkbuilding-strategy-escuela-de-negocios-camara-de-comercio-de-sevilla\/","title":{"rendered":"Linkbuilding strategy | Escuela de Negocios C\u00e1mara de Comercio de Sevilla"},"content":{"rendered":"<p>[et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_row _builder_version=&#8221;4.16&#8243; background_size=&#8221;initial&#8221; background_position=&#8221;top_left&#8221; background_repeat=&#8221;repeat&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.16&#8243; custom_padding=&#8221;|||&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_text _builder_version=&#8221;4.27.4&#8243; background_size=&#8221;initial&#8221; background_position=&#8221;top_left&#8221; background_repeat=&#8221;repeat&#8221; hover_enabled=&#8221;0&#8243; global_colors_info=&#8221;{}&#8221; sticky_enabled=&#8221;0&#8243;]<\/p>\n<p><!-- divi:paragraph --><strong>The Escuela de Negocios de la C\u00e1mara de Comercio de Sevilla <\/strong>is an international academic institution with over 50 years of experience. It offers a wide range of programs, including Master&#8217;s degrees, expert courses, online courses, and corporate training.<\/p>\n<p>They have a WordPress website https:\/\/en.camaradesevilla.com\/ where they already manage On-Page SEO internally. However, after a competitor analysis, they have concluded that they need to strengthen their SEO positioning strategy at the national level through a link-building or off-page SEO strategy. To achieve this, they reached out to MarketiNet and mentioned that they need to reinforce these programs during the period from May to October 2024.<\/p>\n<ul class=\"wp-block-list\">\n<ul class=\"wp-block-list\">\n<li>Master&#8217;s in International Trade<\/li>\n<li>Master&#8217;s in Event and Congress Organization<\/li>\n<li>Master&#8217;s in Finance<\/li>\n<li>Master&#8217;s in Marketing Management<\/li>\n<\/ul>\n<\/ul>\n<p>&nbsp;<\/p>\n<p><!-- divi:image {\"id\":25063,\"sizeSlug\":\"large\",\"linkDestination\":\"none\"} --><\/p>\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" data-src=\"https:\/\/www.marketinet.com\/wp-content\/uploads\/2024\/11\/backlinks_camara_sevilla-1024x452.png\" alt=\"Estrategia de linkbuilding Escuela Negocios C\u00e1mara Comercio Sevilla\" class=\"wp-image-25063 lazyload\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 1024px; --smush-placeholder-aspect-ratio: 1024\/452;\" \/><\/figure>\n<p>&nbsp;<\/p>\n<p><!-- \/divi:image -->Taking all of this into account, at MarketiNet we carried out the following actions:<\/p>\n<ul class=\"wp-block-list\">\n<ul class=\"wp-block-list\"><!-- divi:list-item --><\/ul>\n<\/ul>\n<ul class=\"wp-block-list\">\n<ul class=\"wp-block-list\">\n<li>We recommend trying to acquire links naturally if we have relationships with any media outlets or websites in the industry.<\/li>\n<li>A monthly paid backlink strategy for 6 months on relevant media with high monthly traffic and DA.<\/li>\n<\/ul>\n<\/ul>\n<p><!-- \/divi:list -->The paid backlink strategy includes the following actions:<\/p>\n<ul class=\"wp-block-list\">\n<ul class=\"wp-block-list\">\n<li>Analysis of the current backlinks on the website and the disavowal of potentially toxic backlinks.<\/li>\n<li>Proposal of blogs and websites related to the topic, considering metrics such as DA (Domain Authority), PA (Page Authority), and number of visits.<\/li>\n<li>Client&#8217;s choice of up to 2 media outlets per month to write up to 2 articles for each Master&#8217;s program to be promoted.<\/li>\n<li>Optimization of strategically written articles with links to the programs to be promoted.<\/li>\n<li>Uploading the article to the chosen media outlet.<\/li>\n<li>Review and analysis of monthly results via a customized dashboard in Looker Studio.<\/li>\n<li>Final report with the obtained data.<\/li>\n<\/ul>\n<\/ul>\n<p>Thanks to the SEO actions taken, we are seeing a progressive improvement in the rankings of the main keywords targeted in the backlink strategy and a steady increase in organic traffic.<\/p>\n<p><!-- \/divi:paragraph --><\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>The Escuela de Negocios de la C\u00e1mara de Comercio de Sevilla is an international academic institution with over 50 years of experience. It offers a wide range of programs, including Master&#8217;s degrees, expert courses, online courses, and corporate training. They have a WordPress website https:\/\/en.camaradesevilla.com\/ where they already manage On-Page SEO internally. However, after a [&hellip;]<\/p>\n","protected":false},"author":61,"featured_media":25069,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"project_category":[272,268],"project_tag":[319,281],"class_list":["post-25494","project","type-project","status-publish","has-post-thumbnail","hentry","project_category-education-sector","project_category-seo-en","project_tag-escuela-de-negocios-camara-de-comercio-de-sevilla","project_tag-marketing"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.marketinet.com\/en\/wp-json\/wp\/v2\/project\/25494","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.marketinet.com\/en\/wp-json\/wp\/v2\/project"}],"about":[{"href":"https:\/\/www.marketinet.com\/en\/wp-json\/wp\/v2\/types\/project"}],"author":[{"embeddable":true,"href":"https:\/\/www.marketinet.com\/en\/wp-json\/wp\/v2\/users\/61"}],"replies":[{"embeddable":true,"href":"https:\/\/www.marketinet.com\/en\/wp-json\/wp\/v2\/comments?post=25494"}],"version-history":[{"count":0,"href":"https:\/\/www.marketinet.com\/en\/wp-json\/wp\/v2\/project\/25494\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.marketinet.com\/en\/wp-json\/wp\/v2\/media\/25069"}],"wp:attachment":[{"href":"https:\/\/www.marketinet.com\/en\/wp-json\/wp\/v2\/media?parent=25494"}],"wp:term":[{"taxonomy":"project_category","embeddable":true,"href":"https:\/\/www.marketinet.com\/en\/wp-json\/wp\/v2\/project_category?post=25494"},{"taxonomy":"project_tag","embeddable":true,"href":"https:\/\/www.marketinet.com\/en\/wp-json\/wp\/v2\/project_tag?post=25494"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}