Optivo is a flexible and intuitive tool that allows you to make various personalized options in each of your shipments, so the shipments we make are always 100% personalized for each target.
It has comprehensive analysis capabilities and an overview of key performance indicators to monitor results.
Content creation: We create emails using content blocks and those personalized to each target thanks to the inclusion of dynamic content.
Subscriber Management: We create segmented Lists and Data Extensions to ensure that each campaign carried out goes to the desired target and is as personalized as possible.
Campaign automation: With Automation Studio we trigger automated email campaigns, import the data, test its operation and review the reports generated.
Monitoring and optimization: We monitor each campaign to optimize the strategy more and more and guarantee the best results.
Smart Campaigns: Smart campaigns is the tool that allows you to personalize the content of your email and offer each target the information that truly interests them.
Real-time evaluations: Live Analytics allows you to create real-time analyzes to analyze at a glance and in a very graphic way all the information associated with email and subscribers.
Transactional emails: Allows the sending of transactional emails such as: purchase confirmations, shipping notifications, sending emails for special dates.